Market News: As every year, the Eurobike 2014 will showcase the newest, most innovative products the international cycling world has to offer. With 1,280 exhibitors from 54 countries from around the world, the trade show in Friedrichshafen is the biggest of its kind globally and provides access to everything a biker’s heart could possibly desire. As part of the press conference on the 21st of August, there will be an introduction of some of the newest products the industry has developed, as well as an introduction of all the services available at this year’s fair. This year will also see the Eurobike’s very first live-broadcast. To follow the press conference, go to www.presslive.de and fill in a free registration form. The broadcast will start in tune with the opening of the Eurobike at 11a.m. on the 21st of August. Following on from the conference, there will be an opportunity to submit questions to the speakers. Key speakers include: Klaus Wellmann, CEO of the Friedrichshafen Trade Fair; Stefan Resinger, Eurobike division manager for innovations and trends in the bicycle industry; Bernd-Uwe Gutknecht, ARD sports reporter.